A DAYZERO platform · The engine behind W

Game
Points.

Every run. Every score. One live leaderboard.

GamePoints is data-collecting software that reads in-game activity on user level, turns it into real-time leaderboards across any number of game titles, and converts play into points people can redeem for real rewards.

PITCH · 2026 · DAYZERO — CONFIDENTIAL

01 · The problem

Gaming audiences watch.
Brands need them to play.

Gaming sponsorship mostly buys viewers: logos on streams, spots on broadcasts. The audience stays passive. And the formats that do activate players — ranked ladders, esports brackets — exclude the casual majority and depend on matchmaking, schedules and self-reported results.

PASSIVE

Viewers, not players

Sponsoring content reaches the audience but never puts your brand inside their hands-on-keyboard time.

CLOSED

Formats for the few

Competitive formats favour the top 1% of players. Everyone else has no reason to join — or keep trying.

UNVERIFIED

Screenshots as proof

Community competitions run on self-reported scores. No trust, no scale, no usable data behind them.

02 · The platform

Software that turns gameplay into a database.

Players log in once. From there, GamePoints reads all in-game activity on user level — every run, every score, every checkpoint — and stores it centrally against their profile.

Scores report automatically through the game's API. No screenshots, no self-reporting, no admins verifying results. What the leaderboard shows is what actually happened in the game.

LOG-INOne user profile carries any data you ask for at signup — age, city, membership, store

READS ALLEvery in-game activity captured on user level, down to individual checkpoints

APIAutomated score reporting straight from the game — zero self-reporting

REAL TIMEActivity publishes to live leaderboards the moment it happens

MULTI-TITLEOne title or many — scores consolidate across games, decathlon style

03 · How it works

Log in. Play. Everything counts.

Sign up

Free player profile in seconds. The signup fields are yours to define — every field becomes a way to slice the leaderboard later.

Play the game

Players jump into supported titles and just play. The software reads their in-game activity automatically while they do.

Scores flow in

Every attempt reports through the game's API into one central database, tied to the player's profile, in real time.

Boards & points update

Leaderboards refresh live. Playing earns points that build toward rewards — which keeps players coming back for one more run.

Scale, proven: in one week of W Season 2, GamePoints tracked roughly 10 million individual checkpoint events from a single title — each one a data point, and each one a branded impression inside the game.

04 · Leaderboards

One dataset.
Any leaderboard you want.

Because every score is tied to a rich user profile, the same data cuts into any competitive view — and every one of them is a surface a partner can own.

Per title · Across titles

National & decathlon boards

Rank a single game, or consolidate scores across multiple titles into one combined standing — the best all-round player wins, decathlon style.

Social layer

Friends leaderboards

Beating a stranger is fun. Beating your friends is a reason to log back in tonight. Private boards among friends drive retries like nothing else.

Owned by a brand

Sponsor leaderboards

A branded board with its own prizes — filtered by any signup data: a city, an age group, a store's members. Every entrant is a lead with first-party data attached.

Owned by a creator

Creator leaderboards

A streamer's own community board for their own challenges. Their audience competes under their name — and the creator carries the reach.

05 · The games

Built on games everyone can pick up.

GamePoints prefers customizable open-platform games — titles with creator tools and open APIs where custom branded maps and modes are native, and where anyone can jump in without owning last year's ranked grind.

Trackmania Counter-Strike Fortnite Roblox Minecraft + any title with an open API

Time attack — beat the clock

Fixed course, fastest time wins. Every attempt takes seconds to minutes, so "one more try" is always on the table.

High score — beat the number

Open-ended score chasing. Both modes are async and solo: no matchmaking dependency, no waiting for a lobby, no fixed play times.

06 · The payoff

Play becomes points.
Points become customers.

In-game activity→ Points→ Redeemed in your loyalty program

Every activity a player logs can earn points — and points are redeemable in external loyalty programs: products, discount codes, vouchers, member perks. That closes the loop from gameplay to a call-to-action a brand can measure: signups, app installs, store visits, purchases. Not impressions — actions, each one tied to a real profile you're allowed to talk to again.

07 · What you build with it

Four ways to put it to work.

Tentpole event

A national gaming tournament

Multi-title, open to everyone, creator-hosted, mainstream participation. Weeks of always-on engagement with a live finale. This is exactly what W runs on — see the numbers below.

Always-on

Streamer-led challenges

Creators run standing challenges on their own boards, on their own schedule — turning content time into play time all year round.

"Jump into my map and set a high score within the next 30 minutes — winner gets a prize."

Event companion

Entertainment for shoulder time

Tournaments and arena events are full of downtime between matches. A live audience leaderboard fills it — the digital equivalent of the t-shirt gun and the kiss cam, except every participant is a captured lead.

Audience activation

Passive viewers → active players

The core trick behind everything above: give the audience a way to compete in the thing they're watching, and spectators become participants — measurable, engaged and reachable.

08 · Proven in the wild

The engine already ran a country. Twice.

GamePoints powers W – Danmarks Bedste Gamer, the national tournament where anyone in Denmark competes to become the country's best gamer. Two full seasons, hosted by Denmark's biggest streamer, finals at Copenhagen Gaming Week — all of it running on this platform.

11,000+Player signupsW · Seasons 1+2

2.4M+API-verified game submissionsW · Seasons 1+2

470K+Hours watched on TwitchW · Seasons 1+2

83%Of the audience under 26W · Season 2

Sources: official W season reporting to tournament partners, seasons 1–2.

09 · Next step

Put your brand on the leaderboard.

A tentpole tournament, an always-on creator program, or a companion layer for your existing events — let's talk about what GamePoints can run for you.

jordi.roig@dayzero.gg → Jordi Roig · CEO & Co-Founder · DAYZERO · dayzero.gg

CONFIDENTIAL — The ideas and proposals documented in this presentation are the intellectual property of DayZero and subject to applicable copyright laws. Unauthorised use, full or partial reproduction, and any disclosure to third parties is not permitted.